ploys

英 [plɔɪz]

美 [plɔɪz]

n.  计谋; 策略; 手法; 花招
ploy的复数

柯林斯词典

• N-COUNT 计策；计谋；手段
  Aployis a way of behaving that someone plans carefully and secretly in order to gain an advantage for themselves.
  1. Christmas should be a time of excitement and wonder, not a cynical marketing ploy.
     圣诞节应该是兴奋和美妙的时刻，而不该是一种肆无忌惮的营销策略。

双语例句

• Such ploys, whether legal or illegal, have occurred in a world where a high proportion of boardroom pay consists of equity and stock options.
  事实上，董事会薪酬的很大部分由股票和股票期权构成，于是这些手段便自然而然地产生了，不管合法还是非法。
• Such "follow-up" research projects are common ploys to both delay acceptance and implementation of any conclusions made and to eventually bankrupt the finances of the renegade researchers.
  这种“跟进”的研究项目的研究人员共同伎俩叛徒既延误接受财政和实施破产，作出任何结论，并最终。
• This was a brazen attempt to create Muslim-Christian tensions, and similar to ploys in Iraq and Pakistan.
  这是一次厚颜无耻的尝试，目的是在穆斯林和基督教之间制造紧张局势，与伊拉克和巴基斯坦的阴谋类似。
• There are various ploys we can use if necessary.
  必要的话，我们可以用各种子法。
• She does not shop too much, she is overly susceptible to marketing ploys.
  她不是购物狂，只是太容易被行销广告欺骗。
• She tried many ploys to get the boy interested in her.
  她试过很多伎俩去赢取男孩的青睐。
• Brown thinks confidence plays a major role too. The biggest ploys used by theatrical pickpockets and the kind of street pickpockets that will actually engage with you, is simply an incredibly alluring display of confidence, he says.
  布朗认为自信对扒手也很重要，他说：表演扒手和与你接触的街上扒手最重要的策略是展示出富有魅力而又难以置信的自信。
• Massive Public Architecture Design is now limited to monotonous ploys and invariable thoughts.
  而大型公共建筑设计正困于手法单调、思维陈旧、问题域狭隘。
• Better ploys are perhaps to ask topical or local questions, or even to discuss in conversation what the weather is like or what color the walls are painted.
  更好的手段也许是问一些专题或当地问题，或者，甚至讨论天气怎么样，或墙上喷了什么颜色。
• But the apparent negativity actually masked one of chelsea's most effective ploys: to squeeze Cristiano Ronaldo from the contest.
  不过从表面看来的消极性其实是遮盖了切尔西的其中一个最有效的手段：将克里斯蒂亚诺。罗纳尔多挤出比赛之外。